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The Boycott That Shook the Gold Coast: Nii Kwabena Bonne III and the 1948 Economic Protest
- Gold Coast
- boycott
- Nii Kwabena Bonne III
- 1948
- economic nationalism
- UGCC
Chapter 1
Prices, Power, and a Colony Under Strain
By the late 1940s the Gold Coast was a colony full of political argument and economic anger. The Second World War had ended, but its effects were still present in the prices of cloth, tinned goods, soap, building materials, and everyday imported items. African consumers believed European firms had made extraordinary profits while ordinary families carried the burden of scarcity and inflation. The Association of West African Merchants, dominated by large expatriate trading houses, controlled many import channels and retail prices. In towns such as Accra, Koforidua, Cape Coast, Kumasi, and Sekondi, people discussed the same question in markets, offices, lorry parks, and homes: why should a colony that produced cocoa and gold pay so heavily for basic goods? This anger was not abstract economics. It entered the family budget, the seamstress's cloth bundle, the schoolchild's uniform, and the carpenter's toolbox. The boycott that followed turned consumer frustration into political theatre. It revealed that ordinary buyers could become a force in constitutional change.
The political economy of this moment matters. Colonial officials often treated inflation as an administrative problem, but Gold Coast consumers experienced it as a moral breach. Wartime controls had promised fairness, yet postwar commerce seemed to reward firms with access to shipping, credit, and official influence. The anger therefore joined household survival to a wider critique of colonial dependency.
The boycott also belongs in a longer West African tradition of using commerce as protest. Cocoa hold-ups, market closures, and consumer refusals all challenged the assumption that colonial subjects were politically passive. In the Gold Coast, economic action helped ordinary people rehearse the habits of citizenship before universal self-government arrived. That is why the episode deserves more than a footnote. It connected the price of imported cloth to the future of constitutional rule, and it made the marketplace one of the first mass classrooms of independence.
The boycott also belongs in a longer West African tradition of using commerce as protest. Its force came from the fact that buying and selling were not marginal activities but the daily rhythm of colonial life. Cocoa hold-ups, market closures, and consumer refusals all challenged the assumption that colonial subjects were politically passive. In the Gold Coast, economic action helped ordinary people rehearse the habits of citizenship before universal self-government arrived. That is why the episode deserves more than a footnote. It connected the price of imported cloth to the future of constitutional rule, and it made the marketplace one of the first mass classrooms of independence.
About This Book
A study of the 1948 boycott of European goods led by Nii Kwabena Bonne III, showing how consumer protest, wartime inflation, market grievances, and nationalist politics helped push the Gold Coast toward self-government.
Key Themes
- Gold Coast
- boycott
- Nii Kwabena Bonne III
- 1948
- economic nationalism
- UGCC
Why This Matters
This book expands Sankofa Library coverage with a focused, non-duplicate study of Ghanaian political history, civic action, and democratic memory.
Historical and Cultural Context
Part of Sankofa Library daily content sprint for Ghana history and culture.
Sources & References
- Sankofa Library editorial synthesis
- Watson Commission historical records and Gold Coast nationalist histories




